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Brewing Up Sales: Proposal to Supply Coffee to Peter Doughnuts
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A 7 page business proposal from Lighthouse Roasters to Peter’s Doughnuts to provide the 76-location chain with gourmet dark-roast coffee as a sole-source provider. Peter’s business has suffered from competition with Starbucks and Dunkin’ Donuts, and it seeks to add a gourmet coffee line in an effort to win back customers. Peter’s will sell its coffee at prices considerably lower than Dunkin’ Donuts, and far below Starbucks’ prices. The proposal suggests that Peter’s pays slightly more per pound than it had wanted to, while Lighthouse accept a price also slightly less than what it wanted, based on the belief that the increase in volume will translate to an increase in margin as well. Bibliography lists 4 sources.
Filename: KSmgBizProp.rtf
Bribery In International Business
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A 10 page paper discussing incidence of bribery in the international business environment. What's the difference in all-out bribery and "grease payments," "commissions," "agent fees?" The short answer, and the one correct in the eyes of every international ethics board, is that there is none. Bribery is bribery, and until only recently, the US was the only nation that made bribery in international affairs illegal. Nearly every developed nation has stringent laws against bribery within their borders, but only a few had addressed the international issue before the mid-1990s. Official condemnation by the OECD in 1997 and increasing awareness that bribery even in small amounts robs developing nations of real economic advances are working to reduce bribery's benefits as an effective, though unethical, business tool. Bibliography lists 15 sources.
Filename: Bribery.wps
Bringing E-commerce to Smyth Printing
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A 6 page paper discussing the planning process that Smyth Printing should undertake in preparation for designing and implementing an e-commerce addition to the business. The paper discusses system (whether manual or automated) analysis; identifying all that the company would want from an e-commerce application; and the most cost effective way of going about achieving its goals. Bibliography lists 4 sources.
Filename: KSitSmythPrint.rtf
Bringing IT to Home Sweet Home Realty
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A 14 page paper providing a proposal for
automating a small real estate agency. Home Sweet Home (HSH) has been a small business for
years, but the current owner wants to expand its reach. There are seven employees and a single,
ancient 386 PC. This paper is written from the perspective of a consultancy reporting on a
feasibility study. It recommends that HSH put all its properties online, add a server and equip all
personnel with PCs, at a total cost of less than $22,000. Bibliography lists 2 sources.
Filename: KShomeSH.wps
Bringing Toys 'R' Us to Brazil
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16 page presentation on how to open up Toys 'R' Us in Brazil. Great for those studying international business related topics & issues. Lengthy appendices and comprehensive bibliography listed 9 sources.
Filename: Brazil.wps
British Airways
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This 11 page paper is written in two –parts. The first part is an examination of the airline industry and how it has created change, this is outlined and then examined with the use of a PESST and a SWOT analysis. The second part of the paper looks at how British Airways has developed and adapted to competes in this changing environment. The Airlines strategy of differentiation and use of technology, supply chain management and innovation, to achieve efficiency and excellence included in this section. The bibliography cites 11 sources.
Filename: TEBritaw.rtf
British Airways and Ryanair
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This 8 page paper looks at two companies in the same industry and shows how the larger company may gain advantages acquiring the smaller company. The examples used in this paper are British Airways and Ryanair. The paper has an in-depth SWOT analysis of British Airways which is then use to assess how an acquisition of a low cost airline, such as Ryanair may add value to the company. The bibliography cites 10 sources.
Filename: TEbritryan.rtf
British Airways Internet Strategy
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This 12 page paper is written in tow parts. The first, and longest part of the paper, undertakes a SWOT analysis that looks at the internet strategy of British Airways. The second part of the paper then used Porters Five Forces model to look at the use of the internet in the industry as a whole. The bibliography cites 9 sources.
Filename: TEBAinst.rtf
British Airways Position and Strategy
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This 10 page paper considers the external influences ion British Airways, concentrating in issues such as industry structure and the deregulation of the industry as well as the glitch caused by the terrorist attack on the World Trade Centre. The paper considers what strategic moves have been made in the long term and the short term to deal with these influences. The bibliography cites 15 sources.
Filename: TEBAstrt.rtf
British Airways' Merger With USAir
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A 6 page paper discussing the benefits and detriments of British Airways' merger with the US-based airline in 1992.. At a time when the entire industry was losing unprecedented sums of money, BA was able to remain profitable, though only barely so. USAir was losing less than its US-based counterparts, and the two of them together had a chance to pull themselves out of their financial slump. Other US-based carriers and even the national airlines of several European countries opposed the idea, however, believing that increased competition would deepen their already-serious deficits. Bibliography lists 3 sources.
Filename: USAir.wps
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