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Accountancy, Decision Making, Marketing, Motivation – Tutorial
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This 62 page paper incorporates 5 essays addressing different topics within the general headings in the title. Essay #1 begins with a scenario and then discusses quantitative methods for forecasting, specifically explaining the time-series decomposition model. The essay does not include actual calculations but describes this model. Essay #2 focuses on strategic marketing management and includes discussions of developing brand loyalty and brand equity and marketing and advertising to gain market share. This essay also includes a discussion of the importance of global branding. Essay #3 is about managing people and organizations and includes discussions and explanations of several theories of motivation, including a discussion of theories of motivation for today's knowledge workers. Essay #4 discusses accountancy for managers and includes explanations of the absorption costing approach, marginal costing and activity based costing. The last essay is about strategic decision making and competitor analysis. It discusses economies of scale, economies of scope, marginal costing, price elasticity of demand. This final section also includes a comprehensive discussion of Porter's structure -> conduct -> performance paradigm and resource-based approaches to strategy. Numerous examples are incorporated in each section. 4 Illustrations are included. Tutorial comments are incorporated throughout the text. Bibliography lists 44 sources.
Filename: PG52mis.rtf
Accountants' Role In Environmental Issues
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A 5 page paper. The questions posed are: Should accountants become more proactive in environmental issues? and Should auditors become more proactive in environmental issues beyond reporting? And, if so, what role should either play? The writer discuses the primary role of fiscal auditors and responds to the question. The writer then illustrates what steps accountants might take to be more proactively involved. Bibliography lists 5 sources.
Filename: PGacten.rtf
Accounting at RUN, Inc.: Ethical Assessment
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A 5 page paper discussing
approaches to correcting at least three years' of "creative bookkeeping." CEO White's solution
may not serve the letter of the law, but it does serve its intent. Kant's emphasis on the intentions
of the players can be viewed in a positive light, and so can the outcome to which Aristotle was
dedicated. Though the new Controller would have rectified the errors by taking a different path,
he can be assured that what he is about to do is indeed ethical. Bibliography lists 3 sources.
Filename: KSRUNethics.wps
Accounting for Manufacturing Variance
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A 3 page management accounting paper. Miracle Lights, Inc. has specific standards set for the costs associated with manufacturing its Brightlite line of lighting products. It has experienced variance in the costs of manufacturing, specifically in the price of the raw materials used to produce a case of product and in the amount of raw material used in a case. The purpose here is to examine variances in each. Bibliography lists 1 source.
Filename: KSacctMgmtMat.rtf
Accounting – Government Mandates And Business Ethics
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A 2.5 page paper. The dramatic scandals involving auditors and accounting practices have left all finance but especially the accounting industry in the spotlight. New government mandates have been issued regarding accountants and auditors. This essay points out that unethical practices led to new regulations and, in turn, very nearly precludes innovations in this industry. Bibliography lists 4 sources.
Filename: PGacct.rtf
Acer's Contemplation of Manufacturing in Canada
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A 7 page paper
discussing whether Acer Computer should expand manufacturing operations to include a site in
Canada. The company already maintains shipping and repairing facilities, and the proposal is that
Acer Canada institute a build-to-order scheme patterned after that of Dell Computer. The year is
1996 and long-term projections already call for the PC industry to suffer certain decline.
Superficially, it is not the time to begin manufacturing PCs and expect to be profitable, but the
SWOT analysis of the situation indicates that adding manufacturing to current existing operations
is a sound and relatively inexpensive move. The paper recommends that Acer add manufacturing
to existing Canadian operations. Bibliography lists 1 source.
Filename: KSAcerCan.wps
Achieving Effectiveness Through Organizational Behavior and Human Resource Management
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A 10 page paper discussing the influence of these two factors in achieving success in international business. There is a lag time between establishing strategy for the future and arriving at that time that formerly was referred to as “the future.” During that lag time, HRM is obliged to have identified the organization’s workforce’s current position and future needs, and to train for those needs that will be needed in the future. The goal is to develop and maintain a workforce aligned in qualifications and expertise with the organization’s strategic goals. The larger organization needs to have defined precisely what the organization’s strategy will be both at the current time and in the future. HRM must have time to plan and have a direction that it needs to go. Astute organizational behavior combined with effective HRM should result in greater business effectiveness. Bibliography lists 11 sources.
Filename: KSintlOrgHRM.rtf
Achieving Total Quality
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A 5 page paper discussing quality management for both production and services. The current evolution of the principles of Total Quality Management (TQM), total quality is that concept by which the organization uses all resources available to it, builds long-term relationships with both employees and customers, and remains open to ways in which processes can be improved for more efficient operation. Employees are involved and are expected to be; training ensures that their skills remain relevant to the strategic goals of the organization. Teamwork is an integral part, but employees may be organized into work teams or not, depending on the needs of the organization. Bibliography lists 4 sources.
Filename: KSquality.wps
Achieving Total Quality
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A 5 page paper discussing quality management for both production and services. The current evolution of the principles of Total Quality Management (TQM), total quality is that concept by which the organization uses all resources available to it, builds long-term relationships with both employees and customers, and remains open to ways in which processes can be improved for more efficient operation. Employees are involved and are expected to be; training ensures that their skills remain relevant to the strategic goals of the organization. Teamwork is an integral part, but employees may be organized into work teams or not, depending on the needs of the organization. Bibliography lists 4 sources.
Filename: KSquality.rtf
Achieving “Customer Delight” at Roche Diagnostics
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A 5 page paper discussing a 1999 article outlining the processes that Roche Diagnostics used to increase its share of “very satisfied” customers in an effort to move beyond that classification into “delighted” customers. Roche’s ultimate goal was to increase market share and revenues. The rationale was that not only were “delighted” customers far more likely to be long-term repeat customers, they also were far more likely to recommend Roche to their friends and colleagues, not only increasing Roche’s revenues but also saving the company the expense of developing these customers itself. The initiative paid off: Roche became the fastest-growing division in its industry. Bibliography lists 3 sources.
Filename: KSmgmtCustDelite.rtf
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