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Papers On Miscellaneous Issues In Business
Page 26 of 143
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Changing Stakeholder Perceptions
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A 4 page paper. It is important to remember that people act on their perceptions, not necessarily what the truth is, only on their own interpretation of the information and facts they access. Because of this basic psychological fact, it is essential to identify the different groups of stakeholders and then take steps that will lead to positive perceptions of the company. The writer discusses some of the different stakeholders and audiences and offers suggestions for developing a PR program. Bibliography lists 3 sources.
Filename: PGskhl.rtf
Changing Technology and the Business World
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This 5 page paper talks about changes in technology and how that has affected life in corporate America. Many different industries are referenced including banking, entertainment and retail. Bibliography lists 3 sources.
Filename: SA 109tek.wps
Changing the Organizational Attempt at Motivation
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This 6-page paper presents a typical organizational behavior problem of employee motivation. It outlines many of the causes as well as a solid plan to get the company back on track through incentives. Bibliography lists five sources.
Filename: CWmotiva.wps
CHANNEL MARKETING ESSAY QUESTIONS
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This 3-page paper focuses on the concept of channel marketing as essay questions are answered. The questions posed include the difference between conflict and competition in channel marketing and channel management issues associated with economic conditions such as inflation, recession and deflation. Bibliography lists 1 source.
Filename: MTchamar.rtf
Chapter 11: Bankruptcy Reorganization
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A 16 page paper. There has been a dramatic increase in bankruptcy petition filings in the last two years. The number of businesses filing for reorganization is alarming but, as this essay points out, given the sincere effort on honest officials of a company, certain bankruptcy chapters provide relief and an opportunity to reorganize and become prosperous again. This essay explains the different chapters in the bankruptcy code, the procedures and benefits of the different chapters with an emphasis on Chapter 11. Examples are provided, including K-Mart. Data regarding number of filings and amount of assets included bibliography lists 7 sources.
Filename: PGch11.rtf
CHARLES SCHWAB – AN ANALYSIS
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This 11-page paper is a business analysis of brokerage firm Charles Schwab. The paper provides a trends analysis, background about the company, a SWOT analysis and recommendations. Bibliography lists 4 sources.
Filename: MTchasch.rtf
CHEESECAKE FACTORY AND CANADA
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This stastical analysis of Canada's population and eating out habits attempts to answer the question of whether The Cheesecake Factory would work well in this country. The paper also discusses a little background about the business. Bibliography lists 5 sources.
Filename: MTcheese.rtf
China Airlines
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A 3 page paper that provides a brief overview of this company, including revenue, ownership, equipment and presence in the market. The essay reports two marketing tactics that involve alliances with Delta Air. Bibliography lists 7 sources.
Filename: PGchair.rtf
Chiropractic Office Expands Through Internet: Proposal
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A 15 page paper that presents a proposal directed to investors. In this proposal a group of chiropractors have decided to market their services Online by developing a Web site. The paper includes an executive summary; company overview; market comparison; marketing plan; management plan; data comparing average number of patients to the base for these chiropractors; costs for establishing and maintaining the Web site; obstacles and opportunities, including research; initial plan; action plan and offerings to the investor. Bibliography lists 8 sources.
Filename: PGchweb.rtf
Choosing a Location for a Health and Fitness Club
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This 5 page
report discusses where a health and fitness club should be built
in order to assure its greatest success. Concerns such as the
demographics of the area, convenience, zoning considerations,
parking availability and much more must all be factored into the
overall equation. Critical to success is attracting and keeping
customers, which often comes down to a club’s location.
Bibliography lists 2 sources.
Filename: BWsite.rtf
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