The Airline Industry / Marketing Strategies, Advertising, Competition & Alliances
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Increasing competition in the airline industry in the United States has resulted in an emerging focus on advertising options, marketing strategies, advertising, pricing, competition, alliances and the transformation of company missions. This 62 page paper provides a substantive overview of the issues related to the current airline industry and considers the possible long-term implications of deregulation and emerging global alliances. Bibliography lists 27 sources.
Filename: Airmark.wps

The Airline Industry Since September 11, 2001
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A 30 page paper discussing how the terrorist attacks of September 11 affected the airline industry around the world, what changes are taking place within the industry and what opportunities are becoming available as alternatives to the industry as it existed prior to September 11. Many regional and low-cost carriers around the world are hopeful of building for themselves experiences much like those of Southwest Airlines as it grew to become one of the leading airlines in the US. The airline industry has the options of making up with travel agents; forming strategic alliances with emerging regional carriers; and striving to become more competitive in a deregulated environment. The paper includes SWOT and PEST analyses. Bibliography lists 24 sources.
Filename: KSairlines9-11a.rtf

The American Muscle Car
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An 8 page paper which discusses the American muscle car. The paper argues that while technology abounds, and new, more sophisticated cars are introduced onto the market, muscle cars are still highly desired by many. Bibliography lists 8 sources.
Filename: RAmuscle.wps

The Basics of HVAC
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A 5 page paper discussing the basics of air conditioning and heating operation, including the need to address the issue of microbial growth with ductwork. Though people lived for thousands of years without either air conditioning or central heat, the ubiquity of both today makes life easier, more comfortable and frees time for other pursuits. Bibliography lists 4 sources.
Filename: KS-HVACbasic.wps

The Black Triangle / The Relationship Between Technological Development and Environmental Impact
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A 5 page paper that provides an overview of environmental conditions in the Black Triangle [in Europe] and relates them to technological and industrial development. Bibliography lists 5 source.
Filename: Blacktr.wps

The Chemistry Of Synthetic Rubbers
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A 3 page look at the chemical composition of synthetic rubbers and how they are used in industry today. Specific properties unique to these rubbers are discussed as are monomers, polymer chains, and more. Several types of this rubber are explained. Bibliography lists 3 sources.
Filename: Syntrub.wps

The Chunnel
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A 2 page essay on "the Chunnel"-- a lengthy high-speed European railline designed to run from England to France and subsequently many other countries. No Bibliography.
Filename: Chunnel.wps

The Chunnel Problem
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This 6 page paper highlights the problems brought on by the construction of a tunnel to link France and Britain. Safety concerns are highlighted and financial problems are discussed. Bibliography lists 5 sources.
Filename: SA115chu.wps

The Collapse of Swissair
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This 9 page paper considers the reasons for the collapse of Swissair. The writer gives an outline of the event and the way that Swissair failed to respond to a changing competitive environment and then analysis's the collapse using Porter's Five Forces model. The bibliography cites 10 sources.
Filename: TEswisar.wps

The competitive structure of the Airline Industry
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This 17 page paper considers the structure and influences in the aviation industry. The paper looks firstly at the structure of the industry and compares it with the different models such as pure competition and oligopoly and then goes on to consider the influences of conduct and performance as well as the barriers to entry. The bibliography cites 9 sources.
Filename: TEaviind.wps

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